We are manufacturers of one of the largest ranges of beauty tools & personal care implements in the world.
Our exceptional materials, superior craftsmanship and uncompromising standards have allowed us to provide high-quality products globally through distinctive product lines that delivers unparalleled results at unmatched value.
Finding Beauty in Simplicity
Born in Europe more than 20 years ago, Basicare began its mission to deliver our customers everyday essential products with the highest quality standards at consumer-friendly prices. We belive that simplicity in everyday living reveals the pure beauty of life and that this concept can be translated into excellent products meant to be available to everyone.
Thanks to our presence in 28 countries around the world, we have learned from the wonderful diversity of our customers to focus on the essentials: Quality, Reliability and Affordability.
For that reason, our passionate teams of research and development, in-house graphic design and manufacturing are consistently working on strategies to find the best materials and processes to ensure a smart selection of innovative products and packagings to choose from.
At Basicare we are committed to run a socially responsible business and to take care for our workers and our neighbors by setting the highest standards for business practices in the areas of human rights, labor rights and environmental sustainability.
We make sure that all our products, processes and competitive sourcing don’t harm the environment by using recycled aluminum, non-toxic plastics and are 100% cruelty-free by not running any tests on animals.
We believe that ultimately, business success relies on always caring about the community, the planet and our children.
This is our commitment to our customers, and always will be.